Ingredients News - Boomer enhances bubble gum range; launches new variant – Jelly in Mango


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Boomer enhances bubble gum range; launches new variant – Jelly in Mango

Our Bureau, Mumbai August 14 , 2013

Bubble gum brand Boomer has launched a new variant - Jelly in Mango flavour.

According to a press release issued by the company recently, jelly is a unique gum format, where each chunk of gum has a thick layer of flavoured jelly on top. Together the jelly and the gum combine to create a great taste experience.

With the introduction of the new flavour, the company has enhanced its jelly range, which is already available in orange, watermelon and mixed berry flavours.

Priced at Re 1 per pack, the new flavour will be available across retail stores in India.

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